The Genesis Fitness Club

Table of Contents Introduction SWOT Analysis Strengths Weakness Opportunities Threats Reference List Introduction The Genesis Fitness Club was started back some years ago in Melbourne with a vision of providing honest and professional services which are superior to other fitness clubs around the country. Advertising We will write a custom assessment sample on The Genesis Fitness Club specifically for you for only $16.05 $11/page Learn More Their mission is to offer fitness solutions that are fun, easy, and rewarding in order to achieve the desired results. In its existence, the club has always worked at maintaining a community based culture by supporting the local schools and kindergartens as well as businesses and this has been a pivot towards its growth (Genesis Fitness Club 2011). A knowledge management system is defined as the way in which a company collects its data, organizes it before distributing it to the reliable parties. The idea behind a successful knowledge management system is the assumption that each employee, member or a customer from a company should have easy and ready access to the operation details as well as the possible solutions to the problems that may arise (Newman Conrad 1999). For example a customer should know who to contact when a certain problem arises or when he or she is in need of certain services. There exists four types of knowledge management systems which are classified according to their characteristics and they are: fragmented, content based, process based and finally the capability based system. Nowadays, companies prefer an integrated knowledge management system due to the advantage that it provides timely solutions for all sorts of problem either emergency or day to day problems (Uriarte 2008). The Genesis Fitness Club uses the content based knowledge management system whereby, any relevant information that a customer, employee or member may require is easily accessed through the int ernet in their websites. With the General Fitness Club having many subsidiaries across every state in Australia, they have developed a website whereby one can easily access the information of any of the General Fitness Clubs around or near him or her. These websites are equipped with any information the customer may require from the attendance charges, membership fees to the different packages offered by the clubs. Advertising Looking for assessment on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More This system serves as an advantage to the club since with all information being easily accessible; it is easier for the clients to contact the General Fitness clubs headquarters armed with information about the enquiry as well as detailed information of what was not covered in their websites. The use of the website for information management also serve as an advantage since the company expenses due to the reduced number of p ersonnel required as well as expenses required for stationeries and this in return gives the company a chance to provide the services at more friendly rates compared to other competitors in the industry (Donnellan Bruss 2004). SWOT Analysis The SWOT analysis usually provides us with an opportunity in understanding the strongholds of a company, the promising opportunities where the company might increase their investments to gain more revenue. It also show how the company needs to mitigate the effects of the threat from competitors as well work on the weaknesses and change them to strongholds for the club to prosper. Strengths The company works through a results orientated approach by attracting and maintaining customers, this has been done by sometimes offering a 10 day free membership offers: this ensures that the clubs remain operating since revenues are guaranteed from the members who have shown continued loyalty to the club (General Fitness Club Prahran 2011). Genesis Fitness C lub are also armed with a detailed nutrition program where they provide the best eating guidelines for their members to ensure that with a correct meal and the exercises, clients achieve their objectives within the shortest time possible. They have well trained staffs: The General fitness Stores have staffs that are professionally trained and have a true passion of training the kids, business as well as kids’ needs for their members. By providing all the trained professionals, Green Fitness Centres have proved that they can go way well above in order to ensure their clients are well satisfied (Australian Sports Club 2008). With the company offering its services through the internet, the company’s online presence gives its members and new customers access to the services they are offering, how much they are charging, the schedules and also the fitness progress. Thus, one does not have to walk to the club centres or make calls since information is easily accessible thro ugh the internet (General Fitness Club 2011).Advertising We will write a custom assessment sample on The Genesis Fitness Club specifically for you for only $16.05 $11/page Learn More The atmosphere in the General fitness Centres provides fun for all family members since our facilities are best suited for any age bracket irrespective of how fit or how old they are. And finally, the Companies clear vision of providing an honest and professional services superior to other fitness clubs is a clear indication that the company main goal is satisfying the customers to the fullest (McMahon 2011). Weakness There are usually high costs which are associated with customized and personalized services as well as the capital required to purchase the modern equipments and thus the high fees may be a hindrance towards providing our services to those who cannot afford. There is also the inability by Group Fitness Centres to work on high volume businesses since personal a ttention is required and investing time on a particular client reduces the time that could be available to serve more people. There are also costs involved in attracting large corporate clients such as employees of a certain company. Such venture would require investing heavily in promotion services. Opportunities Benefits Issues Continued participation with the increasing market growth In the last few years, there has been increased interest by people in joining fitness clubs. The increased appreciation is an opportunity since it will lead to an increased market share resulting in increased revenues. Internet possibilities With the club websites remaining updated, the club can expand its online stores by offering more services through the internet. Bonds created by group workouts The clubs offer programs where customers are trained together. In normal circumstances, there will be likelihood for the members of that group to be close and work towards helping each other gaini ng full fitness thus helping in creating of stronger social bonds (Genesis Fitness Centre 2011). Threats Increased living standards: With the costs of living rising, there is a likelihood of people being conservative with how they spend their money and this will reduce the revenues the company is gaining from its members. There is also the threat from other upcoming fitness centres as well as copycat training services centre which might decide to copy the services being offered by General Fitness Centres. This is a major threat to the company but with the national reputation the centres have amassed through out Australia, this effect will not be felt. Societal transformation where people are likely to be more health sensitive leading to fewer visits to the gym facilities is another major factor that will lead to a decline in revenues gained. Reference List Australian Sports Club. 2008. Genesis Fitness Cairns. [Online] Available at: http://www.sportsclubsdownunder.net/index.php?op tion=com_contenttask=vie wid=111Itemid=92 .Advertising Looking for assessment on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Donnellan, B., Bruss, K. 2004. Gaining Competitive Advantage through the Management of Process Knowledge. [Online] Available at: http://hdaconsulting.com/images/Visions_July04.pdf. Genesis Fitness Centres. 2011. Genesis Fitness Group Workout Schedule. [Online] Available at: http://www.genesisfitnesscentre.com/group-fitness-schedule . General Fitness Club Prahran. 2011. Why Genesis Fitness Clubs Prahran? [Online] Available at: http://www.localfitness.com.au/genesis-fitness-clubs-prahran . Genesis Fitness Club, 2011. The Fitness Club for Everybody. [Online] Available at: http://www.genesisfitness.com.au/ . McMahon, M. 2011. News from the Club Manager. [Online] Available at: http://www.genesisfitness.com.au/uploads/Genesis_Maitland_News_January_2011.pdf . Newman, B., Conrad, W.K. 1999. A Framework for Characterizing Knowledge Management Methods, Practices, and Technologies. [Online] Available at: http://www.km-forum.org/KM-Characterization-Framework.pdf . Singh, M. 2010. Home Gym Des ign: How Do I Design A Perfect Home Gym? [Online] Available at: http://ezinemark.com/a/home-gym-design/ . Uriarte, F.A. 2008. Introduction to Knowledge Management. [Online] Available at: http://www.aseanfoundation.org/documents/knowledge_management_book.pdf . This assessment on The Genesis Fitness Club was written and submitted by user SerDuncan to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Bilingualism - Definition and Examples

Bilingualism s Bilingualism is the ability of an individual or the members of a community to use two languages effectively. Adjective: bilingual. Monolingualism refers to the ability to use a single language. The ability to use multiple languages is known as multilingualism. More than half of the  worlds population is bilingual or  multilingual: 56% of Europeans are bilingual, while 38% of the population in Great Britain, 35% in Canada, and 17% in the United States are bilingual (Multicultural America: A Multimedia Encyclopedia, 2013). Etymology From the Latin, two tongue Examples and Observations Bilingualism as the NormBilingualismmore generally, multilingualismis a major fact of life in the world today. To begin with, the worlds estimated 5,000 languages are spoken in the worlds 200 sovereign states (or 25 languages per state), so that communication among the citizens of many of the worlds countries clearly requires extensive bi- (if not multi-)lingualism. In fact, David Crystal (1997) estimates that two-thirds of the worlds children grow up in a bilingual environment. Considering only bilingualism involving English, the statistics that Crystal has gathered indicate that, of the approximately 570 million people world-wide who speak English, over 41 percent or 235 million are bilingual in English and some other language. . . . One must conclude that, far from being exceptional, as many lay people believe, bilingualism/multilingualismwhich, of course, goes hand in hand with multiculturalism in many casesis currently the rule throughout the world and will become increasingly s o in the future.(Tej K. Bhatia and William C. Ritchie, Introduction. The Handbook of Bilingualism. Blackwell, 2006) Global MultilingualismThe political history of the 19th and 20th centuries and the ideology of one stateone nationone language have given rise to the idea that monolingualism has always been the default or normal case in Europe and more or less a precondition for political loyalty. Facing this situation, it has been overlooked that the vast majority of the worlds populationin whatever form or conditionsis multilingual. This is quite obvious when we look at the linguistic maps of Africa, Asia or Southern America at any given time.(Kurt Braunmà ¼ller and Gisella Ferraresi, Introduction. Aspects of Multilingualism in European Language History. John Benjamins, 2003)Individual and Societal BilingualismBilingualism exists as a possession of an individual. It is also possible to talk about bilingualism as a characteristic of a group or community of people [societal bilingualism]. Bilinguals and multilinguals are most often located in groups, communities or in a particular region (e.g. Cata lans in Spain). . . . [C]o-existing languages may be in a process of rapid change, living in harmony or one rapidly advancing at the cost of the other, or sometimes in conflict. Where many language minorities exist, there is often language shift . . ..(Colin Baker and Sylvia Prys Jones, Encyclopedia of Bilingualism and Bilingual Education. Multilingual Matters, 1998) Foreign Language Instruction in the U.S.For decades, U.S. policymakers, business leaders, educators, and research organizations have decried our students’ lack of foreign language skills and called for better language instruction. Yet, despite these calls for action, we have fallen further behind the rest of the world in preparing our students to communicate effectively in languages other than English.I believe the main reason for this disparity is that foreign languages are treated by our public education system as less important than math, science and English. In contrast, E.U. governments expect their citizens to become fluent in at least two languages plus their native tongue. . . .[F]oreign language instruction in the U.S. is frequently considered a luxury, a subject taught to college-bound students, more frequently in affluent than poor school districts, and readily cut when math or reading test scores drop or budget cuts loom.(Ingrid Pufahl, How Europe Does It. The New York Times, February. 7, 2010)

Quantitative Methods Database Assignment Example | Topics and Well Written Essays - 1000 words

Quantitative Methods Database - Assignment Example Our data included information on the location, the type of houses, the number of bedrooms, the price and the parking space. From our analysis, we present different charts that summarize the numerous properties of our data. The first chart presents the standard deviation of the prices of the different types of homes in our areas under study. Standard deviation indicates the degree of variation in the prices of homes. From the analysis, it is evident that highest deviation of prices occurs in the prices of houses between the cities which has a standard deviation of 1.182649718 with the variation in the prices of bungalow being 0.559803074 and 0.245835672. Consequently, the deviation between the different types of homes for Colchester is 1.123087983, 0.337027783 for Jaywick and 1.072970694 for Mersea Island. The deviations in the prices of homes are highest is Colchester. The average prices of the homes indicate that owning a bungalow in all the three areas will cost an average of 0.713536982, while that of a flat is 0.560563004 and that of a house is 1.273070162. Consequently, owning a bungalow will cost a total of 10808630 while it will cost 4408989 for a flat and 36343708 for a house. As regards the average of prices for the different aspects of the different homes, in the case of a bungalow and house, it is evident that having a detached home will cost a grand total of 1.171448428 while the grand total for a mobile home will cost 0.116264276, 0.808875794 for a semi-detached home and 0.615969407 for a terrace home. However, as regards the same, the grand total for owning a bungalow is 0.658932363 while the grand total of owning a house is 1.172291899. As regards the average number of bedrooms, the grand total in the case of Colchester area is 3 while that of Jaywick is 2 and 3 in the case of Mersea Island.